A Bird’s Eye View (ABEV) is an established company within the strategic marketing and business development sector. The company required a clean and unique logo that reflected their company ethos and represented their approach.
The final identity takes strong influence from the ensō – an incomplete hand-drawn circle symbolising absolute enlightenment, strength, elegance, universe and void. Merging these qualities with ABEV’s global mindset, resulted in a logomark unique to the company. This was applied on various items of stationery, including business cards and letterhead.
Following this success, a responsive website was created to help promote ABEV’s services on a digital platform, whilst remaining true to the identity.
A Bird’s Eye View
Branding, Web, Print