FDF required a new identity that represented their current growth and status in the food and drinks sector. Embracing their new brand DNA “Passionate about food & drink” which focuses on the people and passion involved in their industry. The new identity includes a brand toolkit with a refreshed colour palette and brand assets.
Following the rebrand, FDF relocated their London offices which undertook a similar makeover that fully embraced the new brand. Including printed wall vinyls, photographic fabric light boxes, glass manifestations, quiet room feature wall and signage, large communal space wall graphics and desktop graphics.
The overall impact is a brand with a more authoritative voice, helping to promote the industry to offering trusted advice, reflected in every aspect.
Food & Drink Federation
Branding, Campaign, Interior, Print, Wall Graphics
Project completed under employment at Ellipsis