BAHMAPS (Brighton & Hove Maps) is a map printing company based on the south coast of England in Brighton. Their maps provide clients with a simple and cost-effective way to connect to their potential customers whilst also providing a clear and useful map service for the hundreds of tourists that visit the city each year.
Owner of BAHMAPS, Tiffany, approached me with the need for a stationery kit that included business cards, letterheads, envelopes and a brochure design. With a logo already in place, I built a new brand identity around the existing logo. A bold blue colour became centric to the brand, and a collection of Brighton related landmarks were designed to add a bit of personality. These illustrations were then also used in the map designs itself.
The result was a coherent brand, recognised by the circular and blue colour scheme.
Brighton & Hove Maps